OUT of the BLUE Nail Campaign
By Claire Steckbauer
KLorraine is promoted to providing beauty and well-being for the mind, body and soul. So much of what we do is not only about the physical result, but also the emotional self care our services provide. So, when SPARITUAL, a nail polish company used at KLorraine, launched their “OUT of the BLUE” polish line and campaign supporting mental health awareness, we knew we wanted to support the cause!
SPARITUAL describes their “OUT of the BLUE” campaign as the following:
Before Covid 19 pandemic mental health challenges were the leading cause of disability and poor life outcomes in young people. Up to 1 in 5 children ages 3-17 in the US have a mental, emotional or developmental disorder. Additionally, from 2009-2019, the share of high school students who reported persistent feelings of sadness or hopelessness increased by 40% to more than 1 in 3 students. (US Surgeon General issues Advisory on youth mental health crisis 12/7/21)
SPARITUAL wants to help. In December 2021 the U.S. Surgeon General’s Advisory published Protecting Youth Mental Health, a 52 page report outlining the youth mental health issues in our country, and urged people, organizations and companies from all industry sectors to get involved.
We at SPARITUAL are answering this call for help with the Out of the Blue Campaign, which includes a fundraiser and resource materials to help raise awareness of the mental health crisis in our country and hopefully reach people who are in need of help.
Often symptoms of anxiety and depression arrive out of the blue, and often the road out of a blue state of mind is uncertain as many adults and youth with mental health issues do not have access to the resources they require to help them navigate to a more positive, purposeful mental state into a life of well-being.
Our curated collection of 6 colors to help raise awareness of the growing mental health epidemic in our youth. All proceeds from ‘Out of the blue’ Sales will be donated to Drkbeautyhealing.org a mental health and wellness 501(c)(3) non profit organization whose mission is to support women and non-binary people of color on their personal healing journey.
At KLorraine, we have purchased the nail polish line featuring 6 colors in shades of blue and white. For every manicure or pedicure that uses a polish from the OUT of the BLUE color line, we will donate $5 to drkbeautyhealing.org. This KLorraine campaign runs December 1, 2022 to March 2, 2023.
Thank you for raising awareness for a cause that means so much to both our staff and a company we respect and are honored to support. Please visit the SPARITUAL link for more details and additional resources addressing mental health issues and read articles with wisdom from experts.
